What is a Social Media Strategy?
Rather than jumping right in on the social media front, it is important to develop a strategy, or an outline, that highlights the objectives on your list. To present a clear understanding, it is imperative that you know where you want to go; to have a goal.
After we help you identify your objectives, we will determine the best way to measure them in order to track progress.
Basically, a social media strategy is like routing a road trip! You have the starting point and you have an idea of where you would like to finish so you need to calculate the best way to arrive at your destination.